Pink Debit Card
Pink Debit Card National Bank of Pakistan NBP has taken a historic step by launching the country’s first PayPak Pink Debit Card exclusively for women. This card was officially introduced on the occasion of Pakistan’s 78th Independence Day and to mark the 75th anniversary of NBP. The launch reflects the growing recognition of women’s role in financial systems and the need to provide them with tools that ensure independence, security, and exclusive benefits. Through this initiative, NBP has not only introduced a new financial product but also opened doors to greater empowerment and inclusion for women in 2025.
The launch event was organized with much significance, where senior officials of NBP, including President and CEO Rehmat Ali Hasni, SEVP and Group Chief of Islamic Banking Fawad Farrukh, and SEVP and Chief Digital Officer Adnan Nasir, highlighted the importance of this card. They explained how the Pink Debit Card has been created keeping in view the financial needs of women and how it aligns with the bank’s vision to expand financial inclusion across the country. The card was officially unveiled during the ceremony and praised as a product that combines security, rewards, and lifestyle benefits for women under one platform.
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Who Can Apply for the Pink Debit Card?
The Pink Debit Card has been launched as a specialized product only for women. To apply for this card, women are required to hold an Etihad Islamic Amira Account. By linking the card with this account, NBP ensures that women customers receive not only the regular banking facilities but also the additional features and protections that the Pink Debit Card offers. This exclusivity makes the card more valuable, as it is designed solely for women, unlike standard debit cards available to everyone.
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Key Features of the Pink Debit Card
The Pink Debit Card comes with a wide range of features that provide women with both financial flexibility and lifestyle advantages. This product is not just about accessing cash but about creating an experience that combines savings, rewards, and protection. Some of the main features include:
- Designed to promote financial independence, security, and convenience for women.
- Free Glutlo Gold subscription, which adds value for lifestyle and digital use.
- Specially built reward points system that makes every transaction more beneficial.
These features ensure that women cardholders can enjoy both practical banking facilities and lifestyle rewards, making this card a complete package.
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Discounts and Shopping Benefits
One of the most attractive aspects of the Pink Debit Card is its discount program, which directly benefits women in their day-to-day spending. Cardholders can avail discounts and offers at a massive network of outlets across the country.
- Discounts available at more than 30,000 restaurants, beauty salons, and retail stores.
- Coverage across 158 cities in Pakistan, ensuring nationwide access.
- Offers designed specifically for women’s lifestyle needs, from food and shopping to personal care.
This wide coverage makes the card not just a banking tool but also a source of daily savings and financial relief for women.
Reward Points System Explained
NBP has introduced a reward points mechanism with the Pink Debit Card that ensures women benefit from every transaction they make. Unlike ordinary cards, this card rewards customers differently depending on the type of transaction:
- Rs 1 reward point on Off-Us ATM transactions.
- Rs 2 reward points on POS Point-of-Sale purchases.
- Rs 3 reward points on e-commerce transactions.
These points can be accumulated and later redeemed, turning routine financial activity into a rewarding process. This system not only promotes digital payments but also motivates women to engage more confidently with modern banking methods.
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Takaful Protection and Insurance Benefits
What sets the Pink Debit Card apart from ordinary debit cards is its built-in Takaful and insurance protection. This ensures women cardholders enjoy both financial safety and peace of mind. The protection plan includes multiple layers of coverage:
- Life insurance coverage worth Rs 100,000.
- Accidental death coverage of up to Rs 200,000.
- Additional facilities such as:
- Coverage for critical illnesses.
- Daily health cash benefits in case of hospitalization.
- ICU coverage to support during emergencies.
- Fraud protection for safer transactions.
This combination of benefits makes the card not just a financial tool but also a form of financial security for women and their families.
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Why the Pink Debit Card Matters for Women
The Pink Debit Card is more than just a financial product it is a step forward in empowering women economically and socially. By offering discounts, reward points, and insurance protection, it gives women confidence to handle their finances independently. It also promotes the culture of cashless transactions, which is not only safer but also aligns with modern banking practices. For women who want both financial independence and lifestyle benefits, this card is a valuable resource that fits perfectly into their everyday life.
Conclusion
The launch of the NBP PayPak Pink Debit Card marks a major milestone in the financial sector of Pakistan. By focusing on women’s needs, NBP has set an example of how banks can create specialized products that not only serve as payment tools but also contribute to the broader goals of empowerment and inclusion. With discounts at over 30,000 outlets, an attractive reward points system, and comprehensive Takaful protection, this card stands as a complete package for women in 2025.
Women holding an Etihad Islamic Amira Account should strongly consider applying for the Pink Debit Card to enjoy its unique advantages and experience financial independence with added security.
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